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Hooded towelLiz Fordham of Splash ‘n’ Swim

Splash ‘n’ Swim is a website dedicated to offering information to adults and kids alike about learning to swim and it’s health benefits, with a large database of swimming clubs, lessons and pools Liz is aiming to be an important stop for anyone interested in learning to swim. She kindly talked to us about her motivation:

1 When did you start Splash ‘n’ Swim, and why did you create it?

LF) I started Splash ‘n’ Swim because I wanted a business that I could run from home, that I could fit around my children.  I thought it would be useful for parents to have a swim school directory that they could easily access to find swimming lessons near to them and the ideas grew from there.

2 What do you feel makes your enterprise special?

LF) I think it is appealing to both teachers, parents and swimmers. I am willing to listen to other people’s ideas and aim for the website to have a friendly, helpful feel. It is regularly updated with a new blog. I am constantly working on new ideas for the website and even though you might not be able to see them on the computer, it doesn’t mean to say it isn’t happening!

3 If you could magically give all children one thing in this world, what would it be, and why?

LF) The confidence and self belief that they can swim or can learn to swim.

4 If you could ask your group members one thing and get an answer from all of them, what would that question be?

LF) What would be the most beneficial item to have on the website?

5 Feel free to give a shout-out to some of your power-users or most active members.

LF) Don’t have power-users, I am slowly building up a following on Facebook and Twitter and I really appreciate those who have chosen to either like my page or follow me.

6 Does anyone come to mind, and what do you like most about them?

LF) Paula Norris, the people I work with, Camilla Golledge and Jane Hardy, as they give me ideas/material for my blogs and lots of encouragement!

7 For someone new to this community, how do they get the most out of it?

Ask questions, follow us on Facebook or Twitter and read the blogs!

8 Has anything surprised you about owning a forum about early years?

LF) I wouldn’t say that Splash ‘n’ Swim is particularly about early years. Learning to swim can happen at any age and the ability of swimming isn’t comparible to age. Eventually I would like to add more advanced swimming articles/information like ideas for sets etc. I suppose the one thing that does surprise me (and I’ve learnt this as a swimming teacher)is that a parent’s view of the child’s swimming ability can vary wildly compared to that of the child’s teacher’s judgement!

9 If you could give just one blogging tip, what would it be?

LF) When you write a blog, go away, do something else for a couple of hours. Come back and edit with fresh mind and fresh eyes, it so much easier!


Thank you so much Liz I know how passionate you are about helping to get kids swimming!  To contact Liz visit her website at


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